Extend Your Local Presence with Google Scannable Stickers

Local businesses throughout the US with a Google local business listing that generates good traffic may find themselves with a pre-Christmas gift. In a plan to further develop the local business market they are mailing out up 100,000 decals with a unique bar code on them for the business to display in their store front (whatever it might be).

To take advantage of this program the individual must have a camera with the ability to scan a bar code. Once scanning the bar code you are taken to the Google Places listing with the opportunity to view coupons or other offers the business may make available.

Over 3,700 establishments in New York City will receive these stickers. I am sure they will go into (or onto) a prominent place quickly! This appears to be a great program and another reason to either create or enhance your local business listing in Google.

For more information see the post at ClickZ.