Add Your Business to Yelp Today

While most attention is focused on optimizing a business listing for Google, Yahoo and Bing you should not miss out on the wide variety of national and local search directories. A search directory differs in that it is a catalog of businesses (found and entered) with basic information for each and the ability for people to leave reviews. Most directories tend to focus on hospitality related industries such as restaurants, hotels, bars and so forth. They do aslo pick up professional services and trades in some instances.

Just like for your local business listing on the search engines you should optimize your search listing as well. Yelp allows you to create a free business listing and optimize it like the search engines. While this ability is there it is not to quite the extent of the Google listing variables.